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Solstice Roasters · Marketing / Hardware
Re-branded a local roastery, refreshed signage + packaging, and deployed Square-based POS terminals + kitchen displays across all three locations.
+28%
Same-store revenue (8 weeks)
+14%
Average transaction value
0 days
POS downtime
A beloved local roastery with sleepy branding and a POS system that crashed every Saturday at noon. Quality of coffee wasn't the problem — the brand and the operations were lagging the product.
Visual identity rebuild — new wordmark, packaging system, in-cafe signage.
Replaced legacy POS with networked Square terminals + kitchen display screens.
Built a small inventory dashboard that ties POS sales to back-of-house ordering.
Trained baristas at all three cafés over two weekends.
Same-store revenue up 28% in the first 8 weeks after relaunch. Average transaction value up 14% with the new modifier flows in the POS.
“The brand finally tells the story of the coffee we've been making for ten years.”